And accompanying user guide
Employee engagement is critical in the new workforce. Gallup reports 51% of your employees are disengaged, with an additional 16% who are actively disengaged. Even if you lose the attention of some of your employees, you can employ impactful strategies to get it back. This playbook can help you strategize and design your employee reengagement campaign.
Any kind of communication always starts with figuring out your audience, and the same goes for any kind of employee communications.
If you don't have a good message, no one will care enough to listen to you. Engaging content is key in internal, HR or benefits communications.
Make sure your communications and engagement campaign has a purpose. Create a simple Call-to-Action that nudges your employees to follow through.
Did you run a successful campaign? How did you measure engagement? Did outcomes improve? Take note of what worked– and what didn't, and use it to improve your process.
You've built your campaign, sent it out, and collected feedback. Now, take everything you have done and use it to plan consistent employee engagement campaigns throughout the year.
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